A blog is an informational web page for conducting discussion and expressing an opinion on the World Wide Web. The webpage of a blog consists of discrete and informal diary-style text, while the posts are displayed on the blog site in reverse chronological order. Blogs are considered a truncation of the previously used term weblogs. After a slow start in the late 1990s, blogs have gained popularity very rapidly. This online journal entry has become a common platform to express an opinion and share knowledge, by setting the blog viewership to the public.
Blogging has recently been developed making it highly beneficial in many different ways. It not only shares opinion and knowledge, but it is also a great way to share the passion and express oneself to the world. The blogging landscape has provided the platform to people to voice their opinion, ideas, feelings, and thoughts. Some people can even raise their voice supporting a cause or shed light on the darker side of the reality. While there lies a hidden way of refining the writing skills, hence select blogging as a profession. The following is a guide on starting a successful blog that is a surefire way of launching a successful blog that can accelerate the growth into future ventures:
- Select a Content Management System
A content management system is meant by the web host, which offers the bloggers to open their website under the external domain. Among all the content management system, the most popularly used are WordPress, Blogger, Tumblr, and others. WordPress is a self-hosted site, which provides the freedom to the bloggers to write and express their opinion with ease. It provides flexibility and control over the look and feel of the blogging website.
- Choose a Domain and Host
The first step of launching a blogging webpage is to get a domain name by registering it, solely with the name of the webpage. The domain registration may be free of charge the blogger as per the host. The domain name should be selected cautiously as it depicts the overall meaning to the website, creating the first impression to the audience. A web host provides hosting space to the bloggers to store their posts, images, videos, and other files together. After getting a domain name and host, the bloggers get access to the control panel of the web hosting account, which helps to set up the blog webpage for posting blogs.
- Select the Theme of a Blog
One can easily design the blog into a specific theme and look, without having designing expertise and knowledge. One can easily set up a blog without coding by selecting from the wide range of theme available for use in the websites. This provides the desired look and feels to the webpage and blogger can easily customize the themes. In addition, there are some professional themes, which are equally professional but include some additional features. A really good, unique, and premium theme helps the blogger to connect the audience with the aesthetics and appeal of the website.
- Curate the Best Plugins
Plugins are third-party appendages that can provide some additional functionality to the blogs. One can start the blogs with a minimum number of plugins required for customization by selecting the best plugins suitable for the blog.
- Start Blogging Journey
After all the aforementioned preparatory steps, one can eventually start the blogging journey by posting content on the webpage. The posting of content is free, but it requires the correct way of expression and keyword selection to make it visible to the audience. A blogger can take a step forward and share the links to the social media platforms for raising awareness about the same. However, to engage the audience, it is very important to post informative content, the more engaging the content, the more are the chances of getting popular among the audience. A blogger should maintain a posting schedule and in turn, regularize the posting frequency to make the audience expect content on a timely basis.
- Monetize the Blogs
A blogger should not think of earning money on the initial days, but one can surely monetize the blogs after earning a handful of audience. It is important to concentrate on producing informative and knowledgeable content for the audience that would engage them. However, it is important that a blogger select a niche according to individual interest, as trends may come and go, but interest stays forever. The content should be authentic and original, adding value to the lives of the readers. In turn, readers will bring good traffic to the website and blogs will gain the required amount of popularity for monetization.
Every year, millions of blogs are created and get abandoned within a few months. The reason behind is the lack of content and regularity in posting. The aforementioned steps can help a blogger to launch and maintain a successful blog.